{"id":72201,"date":"2026-04-06T10:34:31","date_gmt":"2026-04-06T09:34:31","guid":{"rendered":"https:\/\/www.africanchallenges.com\/?p=72201"},"modified":"2026-04-06T10:34:45","modified_gmt":"2026-04-06T09:34:45","slug":"easy-export-un-nouveau-levier-pour-dynamiser-les-exportations-de-lartisanat-tunisien","status":"publish","type":"post","link":"https:\/\/www.africanchallenges.com\/?p=72201","title":{"rendered":"Tunisie-Easy Export : un nouveau levier pour dynamiser les exportations de l\u2019artisanat tunisien"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Le ministre du Commerce et du D\u00e9veloppement des exportations, Samir Abid, a pr\u00e9sid\u00e9, le jeudi 2 avril 2026, l\u2019ouverture de la manifestation \u00ab Matin\u00e9es de l\u2019export \u00bb, organis\u00e9e sous le th\u00e8me :<br><strong>\u00ab Programme Easy Export : un levier essentiel pour soutenir les exportations des industries artisanales \u00bb<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cet \u00e9v\u00e9nement s\u2019est tenu en pr\u00e9sence de plusieurs responsables, notamment le PDG du Centre de promotion des exportations, la directrice g\u00e9n\u00e9rale de l\u2019Office national de l\u2019artisanat, un repr\u00e9sentant de la Poste tunisienne, ainsi que le pr\u00e9sident de la F\u00e9d\u00e9ration nationale de l\u2019artisanat et des chefs d\u2019entreprises concern\u00e9s.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette rencontre s\u2019inscrit dans le cadre de la 42\u1d49 \u00e9dition du Salon de l\u2019innovation dans l\u2019artisanat. Elle vise \u00e0 pr\u00e9senter le programme pilote <strong>Easy Export<\/strong>, con\u00e7u pour faciliter les op\u00e9rations d\u2019exportation via le r\u00e9seau postal, et \u00e0 le faire conna\u00eetre aupr\u00e8s des entreprises du secteur artisanal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans son allocution, le ministre a soulign\u00e9 que ce programme constitue un nouveau mod\u00e8le d\u2019intervention publique fond\u00e9 sur la coordination entre les diff\u00e9rentes structures nationales. Il refl\u00e8te la volont\u00e9 de l\u2019\u00c9tat de d\u00e9passer les approches sectorielles classiques, de simplifier les proc\u00e9dures, de rapprocher les services des usagers et de tirer parti des infrastructures postales et num\u00e9riques existantes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le programme Easy Export a pour principaux objectifs :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Simplifier et acc\u00e9l\u00e9rer les proc\u00e9dures d\u2019exportation<\/li>\n\n\n\n<li>R\u00e9duire les co\u00fbts gr\u00e2ce \u00e0 des m\u00e9canismes de soutien cibl\u00e9s<\/li>\n\n\n\n<li>Favoriser la transformation num\u00e9rique et le e-commerce<\/li>\n\n\n\n<li>Assurer l\u2019\u00e9quit\u00e9 territoriale en offrant les m\u00eames opportunit\u00e9s aux acteurs des r\u00e9gions<\/li>\n\n\n\n<li>Renforcer le positionnement international de la Tunisie<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Le ministre a \u00e9galement insist\u00e9 sur l\u2019importance d\u2019\u00e9largir la base des exportateurs et de leur fournir les outils n\u00e9cessaires pour acc\u00e9der aux march\u00e9s internationaux. Il a mis en avant le r\u00f4le cl\u00e9 du programme Easy Export pour passer d\u2019un mod\u00e8le d\u2019exportation \u00e9litiste \u00e0 un mod\u00e8le ouvert, permettant aux artisans, y compris dans les r\u00e9gions int\u00e9rieures, de saisir les opportunit\u00e9s \u00e0 l\u2019international.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Enfin, il a r\u00e9affirm\u00e9 l\u2019engagement de l\u2019administration \u00e0 am\u00e9liorer le climat des affaires, en misant sur la simplification, l\u2019efficacit\u00e9 et l\u2019\u00e9galit\u00e9 des chances, afin de renforcer la confiance des investisseurs et de dynamiser les exportations tunisiennes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le ministre a conclu sa visite par une tourn\u00e9e des diff\u00e9rents espaces du salon, notamment ceux d\u00e9di\u00e9s aux structures d\u2019appui et aux programmes d\u2019accompagnement des artisans \u00e0 l\u2019export.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le ministre du Commerce et du D\u00e9veloppement des exportations, Samir Abid, a pr\u00e9sid\u00e9, le jeudi 2 avril 2026, l\u2019ouverture de la manifestation \u00ab Matin\u00e9es de l\u2019export \u00bb, organis\u00e9e sous le th\u00e8me :\u00ab Programme Easy Export : un levier essentiel pour soutenir les exportations des industries artisanales \u00bb. Cet \u00e9v\u00e9nement s\u2019est tenu en pr\u00e9sence de plusieurs [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":72202,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard"},"jnews_primary_category":[],"jnews_override_bookmark_settings":[],"jnews_review":[],"enable_review":"","type":"","name":"","summary":"","brand":"","sku":"","good":[],"bad":[],"score_override":"","override_value":"","rating":[],"price":[],"jnews_post_split":[],"footnotes":""},"categories":[43,73],"tags":[2151,10009,17230],"class_list":["post-72201","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eco-business","category-eco","tag-easy-export","tag-exportations","tag-lartisanat-tunisien"],"_links":{"self":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/72201","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=72201"}],"version-history":[{"count":2,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/72201\/revisions"}],"predecessor-version":[{"id":72204,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/72201\/revisions\/72204"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/media\/72202"}],"wp:attachment":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=72201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=72201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=72201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}