{"id":71407,"date":"2026-02-24T09:15:38","date_gmt":"2026-02-24T08:15:38","guid":{"rendered":"https:\/\/www.africanchallenges.com\/?p=71407"},"modified":"2026-02-24T09:15:39","modified_gmt":"2026-02-24T08:15:39","slug":"tunisie-le-tunisia-africa-business-council-tabc-organise-une-formation-pratique-intitulee-le-marketing-digital-a-lere-de-lia-processus-usages-outils-llms-prom","status":"publish","type":"post","link":"https:\/\/www.africanchallenges.com\/?p=71407","title":{"rendered":"Tunisie : Le Tunisia Africa Business Council (TABC) organise une formation pratique intitul\u00e9e : \u00ab Le Marketing Digital \u00e0 l\u2019\u00e8re de l\u2019IA : Processus, usages, outils, LLMs &amp; Prompting \u00bb, le  04 Mars"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Le Tunisia Africa Business Council (TABC) organise une formation pratique intitul\u00e9e : \u00ab Le Marketing Digital \u00e0 l\u2019\u00e8re de l\u2019IA : Processus, usages, outils, LLMs &amp; Prompting \u00bb, le Mercredi 04 Mars 2026, au Si\u00e8ge du TABC avec le Formateur Aymen TURKI, un Expert et formateur en Marketing Digital.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette formation a pour objectifs de :<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 Comprendre l\u2019impact de l\u2019Intelligence Artificielle sur le marketing digital<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 Ma\u00eetriser les nouveaux processus et outils IA<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 Exploiter efficacement les LLMs (Large Language Models)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 Apprendre les techniques de prompting appliqu\u00e9es au marketing<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 Optimiser la performance marketing gr\u00e2ce \u00e0 l\u2019automatisation intelligente<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La formation s\u2019adresse aux dirigeants, responsables marketing, entrepreneurs, consultants, communicants et \u00e0 toute personne souhaitant int\u00e9grer l\u2019IA dans sa strat\u00e9gie digitale et renforcer sa performance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour participer, il est imp\u00e9ratif de s\u2019inscrire sur : https:\/\/www.acp.com.tn\/events\/MarketingDigitalIA<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le Tunisia Africa Business Council (TABC) organise une formation pratique intitul\u00e9e : \u00ab Le Marketing Digital \u00e0 l\u2019\u00e8re de l\u2019IA : Processus, usages, outils, LLMs &amp; Prompting \u00bb, le Mercredi 04 Mars 2026, au Si\u00e8ge du TABC avec le Formateur Aymen TURKI, un Expert et formateur en Marketing Digital. Cette formation a pour objectifs de [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":71408,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard"},"jnews_primary_category":[],"jnews_override_bookmark_settings":[],"jnews_review":[],"enable_review":"","type":"","name":"","summary":"","brand":"","sku":"","good":[],"bad":[],"score_override":"","override_value":"","rating":[],"price":[],"jnews_post_split":[],"footnotes":""},"categories":[12],"tags":[503,11788,3425,283],"class_list":["post-71407","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech","tag-formation","tag-ia","tag-marketing-digital","tag-tabc"],"_links":{"self":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/71407","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=71407"}],"version-history":[{"count":1,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/71407\/revisions"}],"predecessor-version":[{"id":71409,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/71407\/revisions\/71409"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/media\/71408"}],"wp:attachment":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=71407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=71407"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=71407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}