{"id":52580,"date":"2024-02-05T21:01:11","date_gmt":"2024-02-05T21:01:11","guid":{"rendered":"https:\/\/www.africanchallenges.com\/?p=52580"},"modified":"2024-02-05T21:04:51","modified_gmt":"2024-02-05T21:04:51","slug":"une-premiere-au-maroc-lia-transforme-le-marketing-dinfluence","status":"publish","type":"post","link":"https:\/\/www.africanchallenges.com\/?p=52580","title":{"rendered":"Une premi\u00e8re au Maroc, l\u2019IA transforme le Marketing d\u2019influence"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Xerus Group, agence de communication avant-gardiste bas\u00e9e \u00e0 Casablanca, fait un pas r\u00e9volutionnaire dans le monde du marketing d&rsquo;influence au Maroc en introduisant la premi\u00e8re influenceuse virtuelle marocaine, Radia Bensouda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans une publication sur Facebook, Xerus a d\u00e9clar\u00e9 \u00ab En combinant technologie de pointe et cr\u00e9ativit\u00e9 sans bornes, nous sommes fiers de vous introduire \u00e0 Radia &#8211; une visionnaire digitale qui red\u00e9finit l&rsquo;engagement en ligne. Radia n&rsquo;est pas seulement un avatar, c&rsquo;est une r\u00e9volution culturelle, une ic\u00f4ne de mode et une source d&rsquo;inspiration quotidienne \u00bb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br>Xerus va plus loin en soulignant que \u00ab avec Radia, nous ouvrons la voie \u00e0 une nouvelle forme de communication, o\u00f9 l&rsquo;authenticit\u00e9 d&rsquo;une influenceuse se m\u00eale \u00e0 l&rsquo;innovation num\u00e9rique. Elle est le pont entre les marques et le public, offrant une plateforme unique pour des collaborations qui transcendent les limites traditionnelles \u00bb.<br><br>Cette initiative audacieuse de Xerus Group promet de red\u00e9finir le paysage du marketing d&rsquo;influence au Maroc, offrant aux marques une nouvelle mani\u00e8re cr\u00e9ative et novatrice d&rsquo;atteindre leur public. Radia Bensouda incarne ainsi l&rsquo;\u00e9volution du monde num\u00e9rique, marquant le d\u00e9but d&rsquo;une \u00e8re o\u00f9 la fronti\u00e8re entre le r\u00e9el et le virtuel s&rsquo;estompe, ouvrant de nouvelles perspectives pour l&rsquo;industrie du marketing au Maroc.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Xerus Group, agence de communication avant-gardiste bas\u00e9e \u00e0 Casablanca, fait un pas r\u00e9volutionnaire dans le monde du marketing d&rsquo;influence au Maroc en introduisant la premi\u00e8re influenceuse virtuelle marocaine, Radia Bensouda. Dans une publication sur Facebook, Xerus a d\u00e9clar\u00e9 \u00ab En combinant technologie de pointe et cr\u00e9ativit\u00e9 sans bornes, nous sommes fiers de vous introduire \u00e0 [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":52581,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"1","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"0","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"jnews_override_bookmark_settings":[],"jnews_review":[],"enable_review":"","type":"","name":"","summary":"","brand":"","sku":"","good":[],"bad":[],"score_override":"","override_value":"","rating":[],"price":[],"jnews_post_split":[],"footnotes":""},"categories":[6],"tags":[11455,11456,11454],"class_list":["post-52580","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-world","tag-marketing-dinfluence","tag-radia-bensouda","tag-xerus-group"],"_links":{"self":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/52580","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52580"}],"version-history":[{"count":1,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/52580\/revisions"}],"predecessor-version":[{"id":52582,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/52580\/revisions\/52582"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/media\/52581"}],"wp:attachment":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52580"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52580"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}