{"id":50548,"date":"2023-09-25T19:05:08","date_gmt":"2023-09-25T19:05:08","guid":{"rendered":"https:\/\/www.africanchallenges.com\/?p=50548"},"modified":"2023-09-25T19:26:53","modified_gmt":"2023-09-25T19:26:53","slug":"tunisie-lancement-officiel-de-hisense-le-leader-chinois-en-tv-sur-le-marche-tunisien","status":"publish","type":"post","link":"https:\/\/www.africanchallenges.com\/?p=50548","title":{"rendered":"Tunisie : Lancement officiel de Hisense, le leader chinois en TV sur le march\u00e9 tunisien"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Lors d\u2019un diner organis\u00e9 dans la soir\u00e9e de samedi 23 septembre 2023 , Hisense,, leader en TV sur le march\u00e9 chinois depuis 15 ans, d\u2019\u00e9lectrom\u00e9nager et de t\u00e9l\u00e9phonie mobile, a \u00a0annonc\u00e9 fi\u00e8rement son entr\u00e9e sur le march\u00e9 tunisien, marquant ainsi le d\u00e9but d&rsquo;une nouvelle \u00e8re pour la marque.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette expansion strat\u00e9gique est le fruit d&rsquo;un partenariat solide avec CONDOR, qui devient le distributeur et producteur officiel de la gamme Hisense en Tunisie, \u00e0 travers le lancement de deux nouvelles usines, l&rsquo;une d\u00e9di\u00e9e \u00e0 la fabrication en CKD des t\u00e9l\u00e9viseurs dans la r\u00e9gion de Gbollat \u2013 B\u00e9ja, qui a obtenu les agr\u00e9ments n\u00e9cessaires pour un d\u00e9marrage en novembre 2023&nbsp;; et l&rsquo;autre usine est r\u00e9serv\u00e9e \u00e0 l\u2019assemblage des produits blanc dans la r\u00e9gion de Amdoun &#8211; B\u00e9ja. Elle a commenc\u00e9 la production des produits Hisence depuis janvier 2023.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ces deux infrastructures ont d\u00e9j\u00e0 cr\u00e9\u00e9 plus de 150 emplois dans la r\u00e9gion de B\u00e9ja, contribuant ainsi \u00e0 la croissance \u00e9conomique locale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette collaboration ouvre la voie \u00e0 une gamme compl\u00e8te de produits de pointe, offrant ainsi aux consommateurs tunisiens une exp\u00e9rience technologique exceptionnelle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reconnue \u00e0 l&rsquo;\u00e9chelle mondiale pour son engagement envers l&rsquo;innovation technologique et son influence majeure dans l&rsquo;industrie de l&rsquo;\u00e9lectronique grand public, Hisense s&rsquo;engage \u00e0 offrir une diversit\u00e9 de produits allant des t\u00e9l\u00e9viseurs aux appareils \u00e9lectrom\u00e9nagers, en passant par les climatiseurs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans son discours \u00e0 cette occasion , M.Nader Thabet, responsable de Hisense Afrique du Nord, a exprim\u00e9 son enthousiasme quant \u00e0 ce partenariat avec CONDOR en tant que distributeur officiel de la marque en Tunisie&nbsp;: \u00ab\u00a0<em>Nous sommes ravis d&rsquo;annoncer notre partenariat avec CONDOR en tant que distributeur officiel de Hisense en Tunisie. CONDOR est une entreprise respect\u00e9e avec une solide empreinte sur le march\u00e9 tunisien. Cette collaboration nous permettra de fournir \u00e0 nos clients tunisiens des produits de qualit\u00e9 sup\u00e9rieure, soutenus par le service exceptionnel de CONDOR.<\/em>\u00ab\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De son c\u00f4t\u00e9, M. Mohamed Ali Bahi, directeur g\u00e9n\u00e9ral de CONDOR, a soulign\u00e9 l&rsquo;importance de cette collaboration .<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;\u00a0\u00bb <em>Cette alliance marque une \u00e9tape majeure dans notre engagement \u00e0 offrir aux consommateurs tunisiens les meilleures solutions technologiques du march\u00e9. Hisense est une marque renomm\u00e9e mondialement pour sa qualit\u00e9 et son innovation, et nous sommes fiers d&rsquo;\u00eatre leur partenaire en Tunisie<\/em>.\u00a0\u00bba -t-il d\u00e9clar\u00e9.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"jeg_video_container jeg_video_content\"><iframe title=\"Discours M.Mohamed Ali Bahi, G\u00e9n\u00e9ral Manager de Condor Tunisie\" width=\"500\" height=\"375\" src=\"https:\/\/www.youtube.com\/embed\/1ecYjeH0pJY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">CONDOR, fort de sa r\u00e9putation en tant que distributeur fiable et de son expertise dans le domaine de l&rsquo;\u00e9lectronique grand public, jouera un r\u00f4le central dans la distribution des produits Hisense sur le march\u00e9 tunisien. Le partenariat entre Hisense et CONDOR garantira la disponibilit\u00e9 \u00e9largie des produits Hisense \u00e0 travers tout le pays, offrant ainsi aux consommateurs tunisiens un acc\u00e8s ais\u00e9 \u00e0 la technologie de pointe de Hisense.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Hisense&nbsp;: vers un positionnement de marque leader dans le monde entier<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En tant que sponsor de la Coupe du monde FIFA Qatar 2022\u2122, de la FIFA 2018\u2122, de l\u2019UEFA Euro 2016\u2122 et 2020\u2122, du F1 Red Bull Racing, de l\u2019Open d\u2019Australie, et avec un partenariat pluriannuel avec le Paris Saint-Germain depuis 2020, Hisense est reconnue pour son engagement dans des \u00e9v\u00e9nements sportifs internationaux de premier plan. Ces investissements dans des \u00e9v\u00e9nements sportifs de renomm\u00e9e mondiale t\u00e9moignent de la d\u00e9termination de Hisense \u00e0 s&rsquo;\u00e9tablir comme une marque mondiale de premier plan.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;entreprise continuera de se concentrer sur l&rsquo;introduction de technologies avanc\u00e9es et d&rsquo;innovations sur le march\u00e9, dans le but de satisfaire les besoins changeants des consommateurs. Tout en renfor\u00e7ant sa pr\u00e9sence dans la r\u00e9gion du Moyen-Orient et de l&rsquo;Afrique, Hisense demeure r\u00e9solue \u00e0 offrir une exp\u00e9rience exceptionnelle aux consommateurs tunisiens.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il est \u00e0 noter que Hisense a annonc\u00e9 la signature d\u2019un accord de sponsoring mondial pour l\u2019UEFA EURO 2024. C\u2019est la troisi\u00e8me ann\u00e9e cons\u00e9cutive qu\u2019Hisense sponsorise l\u2019UEFA EURO, apr\u00e8s avoir \u00e9t\u00e9 partenaire des deux \u00e9ditions pr\u00e9c\u00e9dentes et avoir parrain\u00e9 avec succ\u00e8s la Coupe du Monde de la FIFA 2022.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50553\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense6.jpg\" alt=\"\" class=\"wp-image-50553\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense6.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense6-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50561\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense9.jpg\" alt=\"\" class=\"wp-image-50561\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense9.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense9-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50552\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense8.jpg\" alt=\"\" class=\"wp-image-50552\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense8.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense8-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50554\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense10.jpg\" alt=\"\" class=\"wp-image-50554\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense10.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense10-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50555\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense11.jpg\" alt=\"\" class=\"wp-image-50555\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense11.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense11-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50556\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hissense2.jpg\" alt=\"\" class=\"wp-image-50556\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hissense2.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hissense2-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50558\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense4.jpg\" alt=\"\" class=\"wp-image-50558\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense4.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense4-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50557\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense3.jpg\" alt=\"\" class=\"wp-image-50557\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense3.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense3-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50559\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense5.jpg\" alt=\"\" class=\"wp-image-50559\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense5.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisense5-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"615\" height=\"277\" data-id=\"50565\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense1.jpg\" alt=\"\" class=\"wp-image-50565\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense1.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/hisense1-300x135.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"615\" height=\"410\" data-id=\"50567\" src=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisene-12.jpg\" alt=\"\" class=\"wp-image-50567\" srcset=\"https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisene-12.jpg 615w, https:\/\/www.africanchallenges.com\/wp-content\/uploads\/2023\/09\/Hisene-12-300x200.jpg 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Lors d\u2019un diner organis\u00e9 dans la soir\u00e9e de samedi 23 septembre 2023 , Hisense,, leader en TV sur le march\u00e9 chinois depuis 15 ans, d\u2019\u00e9lectrom\u00e9nager et de t\u00e9l\u00e9phonie mobile, a \u00a0annonc\u00e9 fi\u00e8rement son entr\u00e9e sur le march\u00e9 tunisien, marquant ainsi le d\u00e9but d&rsquo;une nouvelle \u00e8re pour la marque. Cette expansion strat\u00e9gique est le fruit d&rsquo;un [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":50549,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"1","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"0","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"jnews_override_bookmark_settings":[],"jnews_review":[],"enable_review":"","type":"","name":"","summary":"","brand":"","sku":"","good":[],"bad":[],"score_override":"","override_value":"","rating":[],"price":[],"jnews_post_split":[],"footnotes":""},"categories":[12],"tags":[10861,759,54],"class_list":["post-50548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech","tag-hisense","tag-lancement","tag-tunisie"],"_links":{"self":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/50548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=50548"}],"version-history":[{"count":6,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/50548\/revisions"}],"predecessor-version":[{"id":50572,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/50548\/revisions\/50572"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/media\/50549"}],"wp:attachment":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=50548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=50548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=50548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}