{"id":3823,"date":"2018-12-05T20:17:44","date_gmt":"2018-12-05T20:17:44","guid":{"rendered":"http:\/\/www.africanchallenges.com\/?p=3823"},"modified":"2018-12-05T20:20:26","modified_gmt":"2018-12-05T20:20:26","slug":"tunisie-ooredoo-rafle-avec-le-1er-match-de-migalo-au-psg-le-stevie-award-dargent","status":"publish","type":"post","link":"https:\/\/www.africanchallenges.com\/?p=3823","title":{"rendered":"Tunisie : Ooredoo rafle avec le \u00ab 1er match de Migalo au PSG \u00bb le Stevie Award d\u2019Argent"},"content":{"rendered":"<p><strong>Ooredoo Tunisie a remport\u00e9 le Stevie Award d\u2019Argent pour sa campagne digitale de l\u2019humoriste Wassim Herissi (Migalo) relatif au football club Paris Saint-Germain. Son clip \u00ab\u00a01<sup>er<\/sup> match de Migalo au PSG\u00a0\u00bb a, en effet, battu tous les records nationaux en termes de vues et de partages sur les r\u00e9seaux sociaux, avec un total de 17 millions de vues et plus de 94\u00a0000 partages sur les diff\u00e9rentes plateformes.<\/strong><\/p>\n<p>Cette campagne virale a \u00e9t\u00e9 prim\u00e9e par le jury des Stevie International Business Awards, parmi des dizaines d\u2019autres campagnes \u00e0 travers le monde dans la cat\u00e9gorie \u00ab Campagne marketing de l\u2019ann\u00e9e \u00bb.<\/p>\n<p>Ooredoo n\u2019en est pas \u00e0 sa premi\u00e8re r\u00e9compense au Stevie Awards. En effet, c\u2019est pour la cinqui\u00e8me ann\u00e9e cons\u00e9cutive qu\u2019elle y est r\u00e9compens\u00e9e pour sa capacit\u00e9 \u00e0 favoriser l\u2019innovation commerciale et \u00e0 d\u00e9velopper l&rsquo;offre de ses produits, leaders sur le march\u00e9, avec une approche fortement ax\u00e9e sur la proximit\u00e9 avec sa communaut\u00e9.<\/p>\n<p>Le Stevie d\u2019Argent vient enrichir un palmar\u00e8s d\u00e9j\u00e0 bien garni de r\u00e9compenses pour Ooredoo Tunisie, puisque cette campagne avec le PSG a d\u00e9j\u00e0 remport\u00e9 de nombreux prix lors de l\u2019African Cristal Festival 2018 : le Media Cristal Gold, dans la cat\u00e9gorie T\u00e9l\u00e9communications, et le Digital Cristal Silver, qui prime les dispositifs publicitaires les plus cr\u00e9atifs sur les r\u00e9seaux sociaux.<\/p>\n<p><strong>Avec Communiqu\u00e9<\/strong><\/p>\n<div class=\"jeg_video_container jeg_video_content\"><iframe title=\"1er match de Migalo au PSG\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/tAYltuOf0YQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ooredoo Tunisie a remport\u00e9 le Stevie Award d\u2019Argent pour sa campagne digitale de l\u2019humoriste Wassim Herissi (Migalo) relatif au football club Paris Saint-Germain. Son clip \u00ab\u00a01er match de Migalo au PSG\u00a0\u00bb a, en effet, battu tous les records nationaux en termes de vues et de partages sur les r\u00e9seaux sociaux, avec un total de 17 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3826,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","jnews-multi-image_gallery":[],"jnews_single_post":{"override_template":"0","override":[{"template":"1","parallax":"1","fullscreen":"0","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}]},"jnews_primary_category":{"id":""},"jnews_override_bookmark_settings":[],"jnews_review":[],"enable_review":"","type":"","name":"","summary":"","brand":"","sku":"","good":[],"bad":[],"score_override":"","override_value":"","rating":[],"price":[],"jnews_post_split":[],"footnotes":""},"categories":[12],"tags":[691,1862,69,1861,929,1859,1860],"class_list":["post-3823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech","tag-campagne-digitale","tag-club-paris-saint-germain","tag-football","tag-migalo","tag-ooredoo-tunisie","tag-stevie-award-dargent","tag-wassim-herissi"],"_links":{"self":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/3823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3823"}],"version-history":[{"count":4,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/3823\/revisions"}],"predecessor-version":[{"id":3829,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/3823\/revisions\/3829"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/media\/3826"}],"wp:attachment":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}