{"id":3373,"date":"2018-11-08T17:32:30","date_gmt":"2018-11-08T17:32:30","guid":{"rendered":"http:\/\/www.africanchallenges.com\/?p=3373"},"modified":"2018-11-08T17:32:30","modified_gmt":"2018-11-08T17:32:30","slug":"tunisie-telecom-remporte-le-golden-award-lors-du-dixieme-anniversaire-des-effie-awards-mena","status":"publish","type":"post","link":"https:\/\/www.africanchallenges.com\/?p=3373","title":{"rendered":"Tunisie Telecom remporte le Golden Award lors du dixi\u00e8me anniversaire des \u00ab Effie Awards Mena \u00bb"},"content":{"rendered":"<p><strong>A l\u2019occasion du dixi\u00e8me anniversaire des \u00ab Effie Awards Mena \u00bb qui s\u2019est d\u00e9roul\u00e9e le 7 novembre 2018 \u00e0 Duba\u00ef, Tunisie Telecom a remport\u00e9 le Golden Award, sous la cat\u00e9gorie \u00ab Seasonal Marketing \u00bb, pour la campagne \u00ab Saved By Kalinka \u00bb ou bien \u00ab Ya Roussia\u00a0 Jayin\u00bb, lors du match qualificatif de la Tunisie \u00e0\u00a0 la\u00a0 coupe du\u00a0 monde de football Russie 2018 et con\u00e7ue par son agence de communication J Walter Thompson Tunis.\u00a0<\/strong><\/p>\n<p>Le texte de ce spot exprime le patrimoine tunisien et ses utilisations authentiques dans les pr\u00e9paratifs de la participation de la Tunisie \u00e0 la Coupe du Monde \u201cRussie 2018\u201c. D\u00e8s son lancement, la campagne a b\u00e9n\u00e9fici\u00e9 de l\u2019engouement de tous les Tunisiens et son succ\u00e8s a tout de suite d\u00e9pass\u00e9 les fronti\u00e8res tunisiennes, ce qui a encourag\u00e9 Tunisie Telecom \u00e0 envisager une 2\u00e8me campagne.<\/p>\n<p>L\u2019Effie Awards Mena, est devenu le plus prestigieux de tous les prix du marketing professionnel. qui a pour objectif de reconna\u00eetre l&rsquo;excellence de l&rsquo;efficacit\u00e9 du marketing et de promouvoir les meilleures pratiques de marketing dans toutes les disciplines et cat\u00e9gories parmi les entreprises op\u00e9rant au Moyen-Orient et Nord Afrique.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A l\u2019occasion du dixi\u00e8me anniversaire des \u00ab Effie Awards Mena \u00bb qui s\u2019est d\u00e9roul\u00e9e le 7 novembre 2018 \u00e0 Duba\u00ef, Tunisie Telecom a remport\u00e9 le Golden Award, sous la cat\u00e9gorie \u00ab Seasonal Marketing \u00bb, pour la campagne \u00ab Saved By Kalinka \u00bb ou bien \u00ab Ya Roussia\u00a0 Jayin\u00bb, lors du match qualificatif de la Tunisie [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3374,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","jnews-multi-image_gallery":[],"jnews_single_post":{"override_template":"0","override":[{"template":"1","parallax":"1","fullscreen":"0","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}]},"jnews_primary_category":{"id":""},"jnews_override_bookmark_settings":[],"jnews_review":[],"enable_review":"","type":"","name":"","summary":"","brand":"","sku":"","good":[],"bad":[],"score_override":"","override_value":"","rating":[],"price":[],"jnews_post_split":[],"footnotes":""},"categories":[12],"tags":[1642,1643,250],"class_list":["post-3373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech","tag-effie-awards-mena","tag-golden-award","tag-tunisie-telecom"],"_links":{"self":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/3373","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3373"}],"version-history":[{"count":2,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/3373\/revisions"}],"predecessor-version":[{"id":3376,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/3373\/revisions\/3376"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/media\/3374"}],"wp:attachment":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3373"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}