{"id":1651,"date":"2018-08-23T21:23:05","date_gmt":"2018-08-23T21:23:05","guid":{"rendered":"http:\/\/www.africanchallenges.com\/?p=1651"},"modified":"2018-08-23T21:23:05","modified_gmt":"2018-08-23T21:23:05","slug":"youtube-veut-acquerir-du-contenu-original-africain","status":"publish","type":"post","link":"https:\/\/www.africanchallenges.com\/?p=1651","title":{"rendered":"YouTube veut acqu\u00e9rir du contenu original africain"},"content":{"rendered":"<p><strong>YouTube souhaite acqu\u00e9rir du contenu original africain. En fait, la filiale d\u2019Alphabet souhaite obtenir plus de contenu original de toutes les r\u00e9gions du monde pour augmenter le nombre d\u2019abonnements \u00e0 son service premium. En Afrique, ce besoin est de plus en plus pressant face \u00e0 l\u2019augmentation des abonnements \u00e0 Netflix sur le continent.<\/strong><\/p>\n<p>Comme l\u2019explique Luke Hyams, responsable chez YouTube du contenu original pour l&rsquo;Afrique, son entreprise souhaite attirer plus d&rsquo;abonnements premium en augmentant, sur sa plateforme, la quantit\u00e9 de contenu auquel peuvent s\u2019identifier les Africains. Il \u00e9voque notamment les formats courts comme les s\u00e9ries qui font partie du contenu le plus regard\u00e9 sur internet. \u00ab Nous recherchons du contenu ax\u00e9 sur la singularit\u00e9, cr\u00e9\u00e9 par des auteurs qui ont un potentiel d&rsquo;attrait international et qui nous emm\u00e8nent dans un univers ou un environnement nouveau que nous n&rsquo;avons peut-\u00eatre jamais vu.\u00bb, pr\u00e9cise Luke Hyams.<\/p>\n<p>Pendant ce temps, Netflix continue d\u2019acqu\u00e9rir et de produire, \u00e0 tour de bras, du contenu ayant un fort potentiel d\u2019attraction pour les Africains.<\/p>\n<p>Avec Agence Ecofin<\/p>\n","protected":false},"excerpt":{"rendered":"<p>YouTube souhaite acqu\u00e9rir du contenu original africain. En fait, la filiale d\u2019Alphabet souhaite obtenir plus de contenu original de toutes les r\u00e9gions du monde pour augmenter le nombre d\u2019abonnements \u00e0 son service premium. En Afrique, ce besoin est de plus en plus pressant face \u00e0 l\u2019augmentation des abonnements \u00e0 Netflix sur le continent. Comme l\u2019explique [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1653,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","jnews-multi-image_gallery":[],"jnews_single_post":{"override_template":"0","override":[{"template":"1","parallax":"1","fullscreen":"0","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"1","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}]},"jnews_primary_category":{"id":""},"jnews_override_bookmark_settings":[],"jnews_review":[],"enable_review":"","type":"","name":"","summary":"","brand":"","sku":"","good":[],"bad":[],"score_override":"","override_value":"","rating":[],"price":[],"jnews_post_split":[],"footnotes":""},"categories":[12],"tags":[748,97,747],"class_list":["post-1651","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech","tag-luke-hyams","tag-netflix","tag-youtube"],"_links":{"self":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/1651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1651"}],"version-history":[{"count":1,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/1651\/revisions"}],"predecessor-version":[{"id":1655,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/posts\/1651\/revisions\/1655"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=\/wp\/v2\/media\/1653"}],"wp:attachment":[{"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.africanchallenges.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}